If you're a critic of JK Rowling's activity on X (formerly known as Twitter over the years), HBO's Chief Content Officer couldn't care less.
According to a recent report from GB News, Casey Bloys is defending his employer's partnership with Rowling after online criticism of her political beliefs resurfaced.
From Bloys' perspective, Rowling's celebration of the United Kingdom's ruling on the definition of women is a personal issue that doesn't impact the quality or content of the media she delivers to HBO.
"I think it's pretty clear that those are her personal, political views. She's entitled to them," Bloys said in an interview.
"Harry Potter is not being secretly infused with anything," he added. "If you want to debate her, you can go on Twitter."
Is this how HBO really feels?
As HBO's Chief Content Officer, Casey Bloys has the authority to speak on the media company's upcoming projects and current partnerships.
Despite her political opinions, JK Rowling is one of the most successful authors in history. This means the creative weight of her talents and resume are enough to make companies give her a chance.
Bloys' comments show that Rowling has immense support from the people who probably matter more to her than the critics - the ones who help her pay her bills.
When asked about the backlash Rowling's receiving, American actor John Lithgow pondered "why is this a factor at all? I wonder how JK Rowling has absorbed it." Lithgow also told The Times he believes he'll get the chance to know Rowling better as a person in the near future.
Lithgow told The Times he has a friend who parents a trans daughter. The actor, who is currently casted to play Albus Dumbledore in the upcoming Harry Potter reboot on HBO, said that the same friend sent him a work entitled "An Open Letter to John Lithgow: Please Walk Away from Harry Potter."
Would JK Rowling be the first person with controversial political beliefs to make popular art? No. But the prospects of alienating her audience with her political commentary is something HBO should be wary of.
At the moment, it appears people care way more about JK Rowling's tweets than whatever she has coming down the pipeline. Casey Bloys' decision to send people towards her Twitter page instead of HBO's current streaming options could be one of the more ironic missteps of the year.
As always, we'll have to settle with keeping an eye on things and seeing how this plays out.