Perhaps the figure in the cover picture for this article isn't the David Beckham we all thought we knew.
In a new teaser posted by People for an upcoming Super Bowl commercial, David Beckham and his parents discuss a shocking family secret over a round of Stella Artois. It's good that poor David had a drink ready for the occasion, as his parents dropped an absolute bomb on him during the conversation.
According to his parents, David Beckham has a twin brother named Other David (surname [we're assuming] Beckham) that's been lost in America this entire time. Naturally, this revelation causes David to pause and ask "you called him Other David?" To which his father replies "well, if there's two Davids, one HAS to be Other David."
What a family.
A humorous story line to promote a high profile mini-event
The news Beckham received in the Stella Artois teaser appears to be the central plot of the commercial that will be released during Super Bowl LIX in New Orleans, USA. Traditionally, Super Bowl commercials are more akin to short films than traditional advertisements since the event is such a high profile draw for mainstream viewers.
Last year, Super Bowl LVIII drew 123.7 million viewers according to Nielsen. This massive audience gives brands of all types a chance to attract new customers and endear themselves to people from all walks of life.
In this teaser's case, Stella Artois and David Beckham are the ones with a chance to introduce themselves to new fans and show off their creative chops in the middle of a major sports and entertainment spectacle.
For Beckham, this could pay major dividends, as his Major League Soccer club, Inter Miami CF, begins their 2025 campaign February 22nd. The club will host New York City FC at Chase Stadium and begin its first defense of the MLS Supporters' Shield.
People writes that David Beckham has a great relationship with his sisters and enjoys teasing them on social media periodically. While they were not in the first teaser posted online, it would be interesting to find out how they feel about their newly revealed long lost brother.
The English football legend's ability to maintain his sense of humor has helped him maintain the high value of his brand ever since he retired. The final commercial released during the Super Bowl is bound to be a blast, and we'll keep an eye out for any updates related to it in the meantime.